OUr People
Visionary Idea, Pioneering Leadership
Brand Sense Partners was established in 2001 on the principal philosophy that business development is best left to tenacious professionals committed to only one goal: innovating and implementing new growth and revenue opportunities. Based in Los Angeles, CA, Brand Sense Partners, LLC was founded by Brian France, Chairman & CEO of NASCAR, who brought his expertise in leading and expanding the NASCAR brand, to develop the first new business consultancy with a turnkey infrastructure to execute on its recommendations.
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